Blogs can be a very marketable and very profitable tool if used correctly. Profiting from blogs is simply a matter of grabbing the interest of the audience and not doing any actual salesmen selling. In the following paragraphs you will learn the 13 most essential steps to successful blogging.

1) How to start?

You should begin your blog with a free blog hosting service for example Journal Home or Blogger. Starting with a free blog hosting service enables you to begin blogging instantly with out any advance knowledge of scripts, hosting, or programming. It allows you to concentrate on your content and never the internal upkeep of your blog. The best advantage of starting with a free service is, in the case your blog doesnt become successful you do not lose any money or are you left holding the bill. The fantastic thing about your blog is that they are organized in chronological order, your latest entry is displayed first. When your blog traffic grows greatly and you are prepared to upgrade to your own domain youll be able to just make your last blog entry the announcement of the “move”. Simply add a last entry stating that your site has “moved” and kind the brand new blog URL address. Which directs visitors to your new blog site, keeping your following, without a major inconvenience to anyone. Upgrade since you need to…but only when you need to!

2) Niche

A distinct segment is a targeted product, service, or topic. You should first decide on a product, service, or topic which interest you. Choose an area which you can enthusiastically talk about on a daily basis. You should use market and keyword research services like Google Zeitgeist or Yahoo! Buzz Index to find popular searched topics. It does NOT matter if your topic is popular as long as there is an audience for your topic and also the topic is precisely focused then your blog ought to be successful. Anything can be viewed as a distinct segment so long as it features a target audience regardless of how large or how small the audience is. A website on your cat can be a niche or a blog about the species of the cat family can be a larger niche market, if you will find people who are thinking about listening to your cat or even the types of the cat family…you can even decide to construct your audience for any market which an audience does not exist, however you have to construct your blog.

3) Update Daily (nothing less)

This task is a must and not an indicator. Updating your site daily not only keeps your blog more interesting to readers, but it also gives your site fresh content on a day to day making it more desirable to search engines. Not updating your blog on an occasional holiday or one day in some places is understandable to most, but missing days at any given time or weeks is unacceptable and will probably lead to your site being unsuccessful. To keep your blog traffic and retain these potential customers interest it is advisable to update your blog daily with multiple entries. Gradually alter improve your blog everyday with a minimum of 3 or even more daily entries. The best way to accomplish this would be to put aside 1-2 hours a day for looking after your blog and adding new entries. It may even be wise to plan a set time that you simply commit to your blog every day. Have work hours and treat your site as a job, what happens if you dont come to work for days or even weeks…you lose money or worse you get fired! Same applies here…if you dont update your blog for days or weeks youll lose visitors.

4) Traffic

Its really no secret. You must have visitors to make money from blogs. There are numerous ways to build traffic. Paid advertising, free advertising, viral marketing, search engine marketing techniques, RSS/XML feeds, and word-of-mouth. It is best to make use of your blog URL address within the signature of the email, forum discussions, discussion boards, or any other communication media. You need to submit your blog URL address to search engines and blog directories. You should submit your RSS/XML URL feed to blog ping services like Technorati, Ping-O-Matic, and Blogdigger. You need to confidently share your site with family, friends, co-workers, associates, and professionals if this relates. Many blogs can be considered as a collection of articles, for this function you need to submit your site entries (those that are valuable and lengthy articles) to content syndicators like GoArticles.com or ArticleCity.com. Once submitted your posts could be acquired and published by others. The secret would be to be sure you include your Blog URL address within the “About the Author” passage. What this does is create link popularity and backlinks for the blog, when someone picks up your article in the syndication then publish the content on their website the “About the Author” passage is roofed with each publication and the link you included is followed, crawled, and indexed by search engines like google. Lets suppose your article is popular enough or controversial enough to produce 10,000 publications across the web. The various search engines is likely to find your website very quickly with that many publications and credit an authority on trading, in exchange upping your rank on search engines. The small effort of writing a well crafted article is rewarding. Gradually alter write at least 1 complete article each week for syndication and submit your article to at least 10 article syndicators.

5) Track Your site

How can you tell in case your blog has traffic? Simply because were not posting comments doesnt mean your blog isnt growing. Many visitors do not leave comments but they are returning visitors. I know it sounds crazy however with blogs individuals are interested in what “you” need to say! Many visitors do not comment their 1st, 2nd, or 3rd time. Some do not comment whatsoever, but they are active daily visitors.

Tracking your site does not have to become overly sophisticated often a simple free page counter like StatCounter.com or Active Meter is going to do the secret. Install (copy/paste) the code in to the html of the blog template and start tracking your visitors. Its easier to make use of a service which gives you advanced traffic analysis, for example keyword tracking information, referral information, and search engine information. Visitors, returning visitors, and different visitors should be standard for just about any page counter service you choose.

6) Pay attention to Your Audience

While using the proper page counter you need to start to observe how others are finding your site and when through search engines then which keywords are being used to find your site. If constantly your site has been found by 1 or more keywords then focus your site around those keywords to really make it even more powerful. When writing entry titles and entries use the keywords as frequently as you possibly can while keeping the blog legible and interesting.

7) Multiple blogs

Use multiple blogging accounts to attract more and more people. Which means you must have your blog with JournalHome.com, Blogger.com, LiveJournal.com, Blog-City.com, tBlogs.com, etc. The greater blog accounts the greater. You are able to copy/paste from 1 blog to any or all others. Having different blog accounts is like using a publication in various newspapers. This allows you to get more visitors which also boosts the chance that 1 of your blogs come in the search engine results for your focused keywords.

8) Short & Concise

Besides the lengthy article per week for syndication and publication your blog entries ought to be short & concise (if youre able to help it to). Sometimes there are exceptions towards the rule and youve got no choice but to blog lengthy entries, but avoid this whenever possible. You do not want your blog entries being hours of reading. Visitors like to easily find information and skim through your entries. It is good to become detailed and provide useful information, but dont include useless information or try to escape sentences that veer from your topic.

9) Digital Art

Try to include non-advertising graphics, pictures, photos, and art inside your blog entries. Not too much. Once a week is fine. Graphics can sometimes bring your blog alive. Obviously, this content of the blog is the most important aspect and also you should not overshadow your articles with graphics, but displaying graphics can add a bit of spice to the blog. Be choosy about your graphics and ensure they can fit your entry topic. You need to add content with the graphic, at least a caption. Original graphics, photos, pictures, and art is recommended.

10) Keep it Personal

A blog is best when its kept personal. Attempt to include personal experiences which relates to the main topic of your site entry. Avoid the business style of writing. Write having a more personal style and use first-person narratives. Dont write all of your entries as sales letters, instead share product reviews and personal endeavors.

11) Connect to Your Visitors

You now have the traffic you deserve. You should begin interacting with your visitors. Create a regular theme such as: “Monday Money Tip” or “Picture from the Week” which entices the future prospect to look toward every week.

Give your readers advance notice in regards to a product, service, or topic which you are likely to review after which talk about later. If the President was scheduled to give an address then in your blog you should say that you “will discuss the speech and provide your opinion following the speech airs. Comments is going to be appreciated”.

Try your very best to locate exclusive information that not many have. Dont disclose any confidential or secret information that is deemed illegal or could possibly get you into trouble, but attempt to get the scoop before everybody else does. Such as: In case your blog involved Paris Hilton (the socialite) and also you were built with a blog entry about “Paris Hilton Getting Married” then it would be interesting to your readers if you had an actual picture of Paris Hilton engagement ring. Give your best effort to dig and search the internet for exclusive information and youll possibly come up with something helpful. Your readers will appreciate this and they show their appreciation through word-of-mouth referrals. Imagine how many readers will inform their friends, family, and others about information they merely will find at your blog.

12) Make Money

When your blog has gained some real momentum and your blog traffic is increasing then its time for you to start thinking about turning your traffic into profit. You should use contextual advertising, like Google AdSense or Chitika. Contextual advertising is generally text links designed to use this content of your blog to publish targeted ads on your blog. The payout is usually based on a pay-per-click model, meaning for good click an ad receives you are paid a small percentage from the profits. Along with contextual advertising it is good to also use graphical advertising for example: BlogAds.com, Amazon.com, MammaMedia, or General Sponsored Advertising.

13) You are a Professional

You are a professional now! What exactly are you still doing with this free blog hosting service? Its time to upgrade to some domain hosted solution. You need a web host and choose web site for the blog then check its availability. Select the blogging software you intend to use, for example: Squarespace.com, WordPress.org, MovableType.org, etc. When you have your brand-new blog domain setup and prepared for traffic then its time to announce your move ahead all of your previous blog accounts. Your last entry to the blog should be a “move” announcement. The title should be “Moved” and the blog entry should state something like “Old Blog continues to be gone to live in New Blog please follow and bookmark this link for future reference. By doing this all returning visitors and new readers shouldnt have any problem finding your new blog domain.

At the degree of an expert blogger you might want to team up with 1 or even more other bloggers. This can produce a more intriguing and stronger blog. The word “two heads is better than one”, more authors mean more advertising and exposure because each author will have an interest in your blog. The idea of a team blog would be to make it profitable and rewarding for those authors, while continuing to target your blog topic and keeping the blog interesting for visitors.

Following these blogging techniques should build your blogging experience a lot more rewarding. There isnt any guarantee that the blog will end up popular or a household name, however the effort should a minimum of put you one step closer. Making money online isnt an overnight experience like many might think, but generating income online is definitely a foreseeable possibility. As well, growing popularity on the web is not an overnight experience, but over time, dedication, and persistence youll be rewarded with the royalties of blogging.

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