Search engine optimization has always been the key to attaining top search engine rankings for your internet site. The very first thing I ought to mention is that we are speaking about doing both on and off page optimization for your site. Many years ago if you wanted your internet site to be in the major search engines you needed to build a key word targeted site and submit this site to the search engines. Google then came to the determination that the volume of back-links that people had pointing to their site should play a large role in the site positioning. With Google continuously changing how they rank internet sites within their results back link building and search engine submission is a thing that many folks wonder if they should still be doing.

In this paragraph we are going to be looking at the importance of search engine submission to see if it’s still needed. Time was you only had to submit your site to the major search engines to obtain indexed and ranked in their results. But right now so long as you have back-links the major search engines will typically find your website by themselves. Needless to say one of the benefits of submitting your site to search engines like Google every month is to ensure that search engines like Google consistently visit your site. You must understand that when the search engines go to your site they will be able to update content and make note of any changes, and the more you can get search engines like Google to your internet site the better off you will be. At this stage you have to understand that it is no longer a necessity to submit your internet site to these search engines, nevertheless it can still have benefits if you opt to do this each and every month.

Needless to say in relation to back-links you’re going to see that this is really a whole other story. For quite some time Google has used back-links as one of the main keys for ranking an internet site. It’s popular belief that Google will continue to use back-links as a ranking tool and that this is something which won’t change. So even with all of Google’s current updates you are going to discover that it’s still important to create back-links for your internet site. The more keyword targeted back-links you can build to your internet site the higher the various search engines will generally rank your site in their results for those keywords. You should also keep in mind that you will need to optimize your web page for the keywords that you’re targeting.

Something you ought to understand is that Google is not going to tell anybody exactly the formula for top search engine ranking, but a number of the elements of their algorithm are already well known. The one thing you should have learned in this post is that you no longer have to submit your site to search engines but you most certainly need to keep building back-links I also want to mention that while back link building is really important it’s not the one and only thing that Google takes into account when ranking your internet site. And Google will actually count all of the different back-links you have, assign worth to each and every back link and combine it with other components to determine your overall ranking.

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