Thoroughly optimizing your web page will help out a lot when you want to start obtaining the attention of the search engines, it’s not all about back-link building. How you have the keywords positioned throughout your Internet site is going to be one of the biggest ways to boost your ranking and in turn start getting you more of the search engine visitors. In this article we are going to be covering a few ways to place your keywords in your website to acquire more love from the search engines.

The first thing a lot of you probably know is that you should have the keyword or keyword phrase within the URL of the site. Not surprisingly this same thing goes for all you bloggers on the market, each and every post should the keyword inside the URL. WordPress makes this super easy to accomplish when your writing your post you’ll see the page link towards the top of the post along with a link that says “Edit”.

The actual header tags (H1, H2, H3) are yet another place where you need to make sure your keyword is listed. You should ensure your keyword or phrase is incorporated in all of these tags. What this tends to do would be to help the search engine spiders notice that the first thing on your site or page is your keywords.

The first sentence rule is one thing that many people are most likely already aware of. This basically means that each and every page you develop should have the keyword or keyword phrase in the first sentence of the content. However, even though you may already realize that, there is still another rule you probably don’t know about and that is the last sentence rule. It follows the same action of the prior rule however, obviously this concerns the last sentence in your site.

And let’s not forget about the keyword density which is also very important. This is actually the amount of times your keyword and key phrase occurs on the website compared to the number of words on the page. Between 3% and 5% is just where you will want your keyword density to end up. Keyword stuffing is when you simply add the keyword to nearly every sentence and the search engines can penalize you for that.

Formatting the keywords correctly is something else I would like to cover with you. When ever conceivable, plus in every case you’ll want to use the bold, underline and the italic configurations on your keywords. Pretty much what you must do is to make sure you are using these text formats for just about every single instance of your keyword on your page. The key here is to use a different format each time you use the keyword. Never just place every one of your keywords in bold print throughout the course of the entire page.

That’s all, if you stick to these simple guidelines you will find that you will be able to increase your search engine ranking for your site or web page. Just a little tip, while it’s important to build links to your home page you should also be building these links for each page on that site.

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