PresentiaFX, a presentation application for corporate enterprises that harnesses the new BlackBerry PlayBook tablet, will be showcased at the BlackBerry Innovation Forum on the 12th October 2011 in London.

Plus Two Ltd, the digital agency behind PresentiaFX, was appointed as Launch Application Partners for the BlackBerry PlayBook by Research in Motion (RIM). The PresentiaFX presenter app was launched in Appworld to coincide with the UK release of the new PlayBook tablet this summer.

The BlackBerry Innovation Forum provides BlackBerry and Plus Two with a mutual opportunity to introduce the PresentiaFX sales application to the hundreds of corporations that will be attending their Enterprise event. “A very exciting opportunity all round for both RIM and PresentiaFX. Our sales presentation app is exactly the type of solution that Corporates will need when moving to tablet devices for their field salesforce” says Nick Cockburn, the CEO of Plus Two.

PresentiaFX is aimed at corporations with extensive sales forces. The application has been built and continues to be improved on the basis of feedback from corporations such as Virgin Atlantic, ITV and TNT. Despite the number of presentation tools available on the market today, PresentiaFX manages to differentiate by its unique control functions for message, compliance and branding. The main capabilities of PresentiaFX include:

.The authoring and importing tools enable employees with limited graphic design acumen to create digital media content, minimising the exposure to human error and reducing the time required to prepare presentations for sales meetings.

.The systematic control capability enables businesses to assign bespoke user levels across the corporation. This ensures that the brand is consistently communicated. This has proven to be impossible using traditional tools such as PowerPoint.

.The streamlined distribution features reduce the time needed for approval processes and ensures that releases of timely materials to the field are not delayed and all sales people have the latest up to date collateral.

.The Closed Loop Marketing (CLM) capability focuses on quantitative performance of slides, providing real-time feedback on who is presenting content, when and which slides are of most interest. Put simply, you gain an understanding of how and why your presentations are succeeding.

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